This week marks the launch of a new web site for betsy & iya jewelry, featuring the Fall 2008 campaign we shot in our studio. It was a hectic day of shooting, involving five talented models, each with their own unique before-and-after looks, the tireless work of a makeup artist and a hairstylist, all built around large, ornate, and amazing pieces of jewelry!
We had a great team that clicked wonderfully, so the creative energy flowed with incredible ease, and our models each did an amazing job of conveying their hilarious “before” looks, and their gorgeous “after” transformations. It was definitely one of the more fun ways we’ve spent an 8-hour day!
Here’s just one of the before-and-after sets we shot that day. It’s hard for us to choose a favorite, so you’ll likely be seeing more of these from us in the near future.
Model: Erin (Option)
Makeup: Sabrina Cayne
Hair: Jen LaMastra of Transform Salon